Should you adjust to different personalities or just be yourself?
I was a 23-year old account executive at my first sales meeting when I heard about personality profiles. Somebody gave a keynote over lunch, and I was riveted. I scribbled notes on a hotel note pad that I’ve shared with anyone who ever worked for me. They’re framed and still hang in my office. In […]
Who should be in the room for important meetings?
I spoke to an exec this week with extensive experience at both ad agencies and client companies. As a client, he hated to be outnumbered by agency people in big meetings, including one example of 19:6! Instead of being dazzled, his first thought was “Am I paying for all these people?” This struck home because […]